January 19, 2010
Guess Eyeglasses Deemed Major Investment worth Making Even in Economic Recession
Guess Eyeglasses
In the late 1980s, Guess was a brand already recognized for invention. The American business quickly became the innovator of the designer jean crusade that took place in the early 1980s. With its distinctive three zipper style of blue jean, Guess was the first brand to advertise designer jeans. Shortly thereafter the other fashion powerhouses quickly followed suit. From that point on, as most brands do after finding enormous success, Guess branched out into unique fashion-based ventures. By 1984, the label once again made waves in the industry after premiering their collection of designer watches. The watches, like the jeans before them, were wildly popular. As time rolled by, Guess found themselves digging further into other marketing opportunities by creating several distinct lines of accessories, such as belts, hats, and now designer Guess Eyeglasses.
Morocco invokes a sense of trendy opulence of Europe. This is likened to an afternoon spent on a yacht in the Riviera, sipping champagne. Simultaneously, California has a laid back charm, that is all-American in its delivery. An unbuttoned and not-so-put-together look gives the vibe of an afternoon spent catching waves flowing seamlessly into an evening sitting around a bonfire. By taking both of these distinct elements, Guess is able to create eyewear like no other label in the world. Guess brand style is known as both avant garde and simply chic. The Guess brand versatile reputation stems from the mixture of the founders homeland of Morocco and their adopted home state of California. The ease and tranquility of the water aside, both of these lands couldn’t be and more different than the other.











